Gen Now mantra is ticking bomb for heart attacks!

Working 16 hours a day to climb the corporate ladder, puffing away at 20 cigarettes, life condensed in a laptop, Gen Now that lives by the mantra ‘work hard, party harder’ is now the ticking bomb for cardiovascular diseases, experts say, noting that the age for heart attacks has reduced.

Researchers point to the ‘increasingly high risk of heart diseases in the urban youth’ who are not aware of their risk status despite improvement in awareness levels.

‘The causes for heart diseases are the same – tobacco use, physical inactivity and an unhealthy diet.

‘The major change has been in the age pattern that is coming down to the 30s, especially targeting those with a corporate lifestyle,’ R.R. Kasliwal, chairman of the clinical and preventive ideology division at Medanta heart institute said.

‘In the Indian situation, people are getting vulnerable to the risk factors in their 20s, while the age of heart attack could fall in the late 30s,’ he added.

According to a study, among 4,900 office executives, nearly half were found to be suffering from hypertension, around 40 percent were diabetic and an alarming 43 percent were suffering from metabolic disorders and obesity.

‘We were shocked to observe that half of the individuals with hypertension were not aware of the fact that they had high blood pressure. The proportion is growing among this strata that has lost control of its life,’ said Kasliwal, the author of the study that observed the risk factors of participants.

The prevalence of risk factors for heart diseases increased in a span of five years (2000-2005) in the urban north Indian population that was sampled, the study noted.

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